Gears Of War TV Ad

I know TV ads are a strange thing to post but I thought the combination of the game FMV and the Gary Jules version of Mad World (from Donnie Darko) in this Xbox 360 trailer was genius. Fair play to them for trying something a bit jarring and different I say!

Edit 26/10/08: Finally got round to playing (and completing) the game. Can’t wait for the sequel!